How to Keep Readers Engaged with Your Blog Posts and Reduce Website Bounce Rate - Bren & Mike Show
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A higher bounce rate is a common problem for lots of web sites. A high bounce rate suggests an lack of interest in your website content or a bad user experience. If the bounce rate for your internet site is 70% that means that 70% of your Web traffic quickly leaves after only glancing at the page and realizing that they are not interested in what you are presenting.
Blogging is one of the most widely used approaches to engage your traffic with content that educates your audience. By having content of interest to your traffic... enough that they stop to read it, this increases the amount of time they spend on your website and thus decreases your bounce rate.
Bounce rates are very important in determining your ranking within search engines like Google. And the better the ranking you have, the more likely someone will find your website.
0:25 Reduce website bounce rate: Advantages to having people on your webpage longer.
0:45 What is your website bounce rate?
1:00 Measure bounce rate using Google Analytics.
1:29 Reduce website bounce rate by increase blog length.
2:00 Reduce website bounce rate using video.
2:17 Also check time on page from Google Anaytics.
2:26 Reduce website bounce rate by writing like you are writing to one person.
2:53 Reduce website bounce rate by using larger font (people having trouble reading text on smart phone will have them leave quickly)
3:14 Reduce website bounce rate using smaller paragraphs and shorter sentences.
3:49 Reduce website bounce rate by providing the estimate time to read a blog post before they get to post (like in backlink description)
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Video: Bren & Mike Show - How to Keep Readers Engaged with Your Blog Posts and Reduce Website Bounce Rate