3 Ways to Create an Effective Facebook Marketing Strategy

3 Ways to Create an Effective Facebook Marketing Strategy. Over 1 billion people like and comment an average of 3.2 billion times every day on Facebook. When you have a strong presence on Facebook, your online business can become part of these ...
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What is Google PageRank? Why PageRank Doesn’t Matter Anymore

What is Google PageRank?  Why PageRank Doesn’t Matter Anymore. If you are just started research SEO (Search Engine Optimization) you have probably come across the term, “PageRank," and wondered, “What is Google PageRank?” … or more impo...
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SEO 101 – What Are Backlinks?

SEO 101 – What Are Backlinks? We have been covering a lot on Search Engine Optimization (SEO) lately in our blog. It is one of the least expensive ways of driving long term traffic to your website. I also really enjoy learning about SEO and so I...
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How to Make Money Online Part Time

How to Make Money Online Part Time. Welcome to our journey as part time entrepreneurs. Bren and I are on our second year building our online business. We really enjoy the process. We get to meet and help a lot of people across the world. And...
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Excel Tips – How to Select All Cells Matching A Particular Criteria in Excel 2010

Excel Tips – How to Select All Cells Matching A Particular Criteria in Excel 2010 What do you do if you need to select all cells matching a criteria like a specific word, character or value and you want to look at each cell individually… and then possibly edit them? And if these cells are scattered all around the worksheet? Well I have found a trick to make this very easy to do. Let’s look at an example. Say you want to locate all cells in your spreadsheet that contain the word Rental. Press CTRL+F and type Rental in the ‘Find what’ field. Click the Find All button and all cells containing the word ‘Rental‘ will be listed at the bottom of the ‘Find and Replace‘ dialog. Pretty cool, huh? Now, here’s the best part!  With the ‘Find and Replace‘ dialog still open, pressing CTRL+A will select all of the items listed at the bottom of the dialog, and it will also select these cells on the worksheet. At this point, you could close the Find and Replace dialog and all o
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SEO 101 – Learn the SEO Basics in this SEO Overview

SEO 101 – Learn the SEO Basics in this SEO Overview. So you learned what is SEO (Search Engine Optimization) in my SEO Overview blog post. And I bet you are hungry for more.  I know I was when I first started learning about SEO. What I LO...
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How to Automate the Video So That It Moves From One Side of the Screen to the Other In Camtasia

How to Automate the Video So That It Moves From One Side of the Screen to the Other In Camtasia Camtasia by TechSmith is a great tool for creating and editing video.  You have a lot of control over the video compared to other video editing software. When using Camtasia to create video tutorials of software, it is still a very good idea to at least show a smaller video within the main video of yourself giving the tutorial.  It helps you connect with your audience. There will be times when you are sharing your screen when your image is in the way of what you are trying to show on your screen.  You can move your image anywhere on the screen… and it is nice to have some special effects while moving the image.  In this tutorial we demonstrate how to slide video from one side to the other part in Camtasia, revealing the previously blocked portion of the video canvas  to continue the tutorial. Automating the Video So That It Moves From One Side of the Screen to the Other Watch the fol
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Everyday is Wisdom - Episode 1, Part 1/2

Everyday is Wisdom - Episode 1, Part 1/2 In this episode of Every Day is Wisdom wellness and yoga coach, Jewels Lamm, shares her thoughts and a guided meditation on manifesting a dream life. This discussion is all about feeling the good feeling first and then manifesting second.  The goal in life no matter what you are wanting is happiness. So find a way to feel good first. Look for the good n things.  Be constantly grateful for the good, and your life will move into a beautiful flow. Enjoy the video! If this article was of value to you, please comment below and share. By the way, please be free to check out our own Facebook Fan Page: Bren & Mike Prosperity Tips.   Bren Koger Facebook: bren.koger Twitter: @brenkoger If you have a passion and want to share it with the world, and want to make money while doing it, then check out www.urmoneymagnet.com.  Learn how our viral blogging system can work for you.  Article: Everyday Is Wisdom – Episode 1, Part 1 of 2
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How Do You Earn Extra Money for an Early Retirement?

How Do You Earn Extra Money for an Early Retirement? This is the question that went through my mind probably eight years ago. I had planned on buying rental property, and so after getting my Green Card (yeah, I’m a Canadian living in the Unit...
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How to Pick a Blog Topic – When You Think “All of the Good Blog Niches Are Already Taken”

How to Pick a Blog Topic – When You Think “All of the Good Blog Niches Are Already Taken” A little while ago I talked about "How to Choose a Blog Niche" that was profitable. It talked about how to make sure that you could both make money fro...
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How to Blog - How Often Should I Update My Blog?

How to Blog - How Often Should I Update My Blog? I get a common question from people getting started in online marketing.  They come to the realization that they MUST have a website with a blog, and then they ask “how often should I update my b...
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Look for the Seed of Opportunity

Look for the Seed of Opportunity I wrote a blog a few months ago on finding the seed of opportunity in adversity. It was from a book by Napoleon Hill, one of my favorite authors on abundance.  So today I was driving to a rental property of ours here in Cincinnati (I’ve been working there all week because of an eviction with a lot of clean up and repairs) and not being familiar with the streets turned into a curb lane and sideswiped a car driving in that lane. (I was actually on my way to drop off a signed NFL football my son wanted to give to one of our tenant’s/handyman’s son’s because he had expressed an interest in it when he was at our house while his parents were working on our kitchen)  Neither one of us were hurt and my car has some very minor scratches on the wheel but the lady driving the other car had more damage,( a bent fender) and was upset and wouldn’t get our of her car at first. After about 10-15 minutes called the police. I had time to sit in my car and
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How to Make Your Blog Successful With Pillar Content (And a Challenge!)

How to Make Your Blog Successful With Pillar Content. It is pretty common… bloggers are always looking to learn how to increase blog traffic to their site. You can blog all day long, but what is the point if nobody stops by and reads your con...
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Prosperity Tips Podcast 001 - How to Become a Successful Entrepreneur & Steve Jobs

Prosperity Tips Podcast 001 - How to Become a Successful Entrepreneur & Steve Jobs.  Every entrepreneur can learn a lot from Steve Jobs about how to become a successful entrepreneur. After reading Steve Job's biography by Walter Isaacson, Bren...
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Prosperity Tips Podcast 001 - How to Become a Successful Entrepreneur & Steve Jobs

Prosperity Tips Podcast 001 - How to Become a Successful Entrepreneur & Steve Jobs.  Every entrepreneur can learn a lot from Steve Jobs about how to become a successful entrepreneur. After reading Steve Job's biography by Walter Isaacson, Bren...
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How to Determine a Target Audience for Your Blog or Online Content - Bren & Mike Show @MikeMarko1

How to Determine a Target Audience for Your Blog or Online Content - Bren & Mike Show

BLOG Post: http://brenandmike.influxentrepreneur.info/how-to-determine-a-target-audience/

So you want to start an online business.

You already know that you want to create content like blog posts, video, or pod casts because they help get your message out, and attract your perfect customer.

And you even have an idea what the first few topics will be.

But who are you going to be talking to?

The better you understand your ideal audience, the faster your business will grow. Online content marketers often struggle to define their target market, or simply set their sights too broadly.

Your content and products might appeal to a large group of people, but it doesn't make sense to try to market to everyone. If you market to everyone, you market to no one.

Forget trying to appeal to the masses.

Pick a target audience, or avatar, and focus on knowing who that target audience is.

Your avatar represents a whole group of people that you identified as target audience. When you communicate with your target audience, you always talk to your avatar. This means you always communicate in first person, like you are talking only to your avatar.  This way they feel more connected to you.

All the content you create online should be designed around your avatar.  Your content should speak directly to your avatar, which makes it the most valuable marketing tool for your online business.

Watch the video to learn about defining your audience.

0:35 Mike cracks a joke about avatars. haha
1:03 How to determine a target audience for your blog: what is an avatar.
1:45 How to determine a target audience for your blog or online content: pretend like you are talking to your best friend.
2:28 How to determine a target audience: come up with a name for your avatar.
3:23 How to determine a target audience: communication style to different ages will be different.
4:45 How to determine a target audience for your blog or online content: Bren talks about how she is uses what she says to her friends is how she talks to that target audience.
5:38 How to determine a target audience for your blog or online content: Mike talks about how uses questions from people asking how to build their own online business to create content.
6:38 How to determine a target audience for your blog or online content: think about how there is someone out there who you are talking to. 
7:15 How to determine a target audience for your blog or online content: create a name for your avatar and find a picture to represent your target audience.

Contact me if you have questions:
Twitter: https://twitter.com/MikeMarko1
Skype: r.mike.marko
Facebook: https://www.facebook.com/mike.marko.37
Phone: (513) 580-4598

You can check out our other blogs at:
Law of Attraction  http://www.powerfulmoneymagnet.com
Building a Business  http://www.urmoneymagnet.biz
Real Estate Rental Properties Investment: http://www.intendhomes.com

http://brenandmike.influxentrepreneur.info/

Video: Bren & Mike Show - How to Determine a Target Audience for Your Blog or Online Content - Be More Successful by Defining Your Audience

How to Determine a Target Audience for Your Blog or Online Content

How to Determine a Target Audience for Your Blog or Online Content. Be More Successful by Defining Your Audience Avatar So you want to start an online business. You already know that you want to create content like blog posts, video, or pod ...
http://bit.ly/1qvPCjC

How to Improve Your Website Visitor Experience - Make Them Want to Come Back!

How to Improve Your Website Visitor Experience. Your website is now getting traffic.  We all know that website traffic if important because it could result in sales. But what happens now that website does get traffic?  Is the your website rea...
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SEO Basics Tutorial for Beginners – Learn the Basics of SEO

SEO Basics Tutorial for Beginners – Learn the Basics of SEO. You have an amazing website. You setup your products. You have been creating tons of content on your blog. But you’re still not getting any traffic! What’s happening??? Ch...
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How to Start a Blog That Makes Money - Make Money From Blogging

How to Start a Blog That Makes Money - Make Money From Blogging. You have probably heard that you can make money from blogging. There are a lot of blogs on the internet, but unfortunately not all of them make money.  In a US News online articl...
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How to Change the Look of the VBS (Viral Blogging System)

How to Change the Look of the VBS (Viral Blogging System) The Empower Network VBS (Viral Blogging System) is a blogging tool that is very easy to use… it is even easier to use than a word processor.   We have already talked about how to How to Start Using the Empower Network Viral Blogging System, How to Embed A YouTube Video Into A Blog,  Copying Over the Blog Signature for the Viral Blogging System, how to Create Your Own Banner Using Power Point, How to Publish a Blog Using the Empower Network VBS, and How to Change the Viral Blogging System Banner.   By this point you should have already created at least a half dozen blog posts and are now ready to change the banner at the top of your blog. Now Learn How to Change the Look of the VBS This video goes over how to change the look of your Empower Network Viral Blogging System (VBS) blog.  I encourage you to experiement with the various settings and customize the appearance of the blog to your satisfaction.  Make sure the blog
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Brand Yourself Not Your Business Opportunity

Brand Yourself Not Your Business Opportunity. I see this all the time: people promote their latest biz opportunity (or opportunities separately) by sending me their affiliate link. They don't try to build a relationship. They don't try to fi...
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Focus On Your Goals? The Key to Receiving More Money and Other Desires

Focus On Your Goals?  The Key to Receiving More Money and Other Desires. When it comes to the Law of Attraction, there are differing opinions as to whether or not we should state our goals in a specific or more general manner. In the past I ha...
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Is it Best to Focus On Your Goals To Achieve Your Goals?

Is it Best to Focus On Your Goals To Achieve Your Goals? Whatever the mind can conceive and believe, it can achieve.” - Napoleon Hill Most people will not deny that if you focus on your goals, or especially focus on a particular goal, it will c...
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How to Visualize Success - A Guide to Manifesting Your Desires

How to Visualize Success - A Guide to Manifesting Your Desires. Tonight as I sit back in my chair reflecting back on my past, I am reminded about how I got where I am today. I used to meditate a lot more than I do now (though I am starting it u...
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Network Marketing Recruiting Tips for Those Struggling With Closing

Network Marketing Recruiting Tips for Those Struggling With Closing. I have seen network marketers struggle with getting members to join their various offerings or opportunities.  But it didn't have to be that difficult.  Watch the following vid...
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How to Change the VBS Banner

How to Change the VBS Banner The previous article discussed How to Make Your Empower Network Website Banner Using PowerPoint.  This video goes over how to change the banner at the top of the Empower Network VBS.  Customizing the banner helps make your website more congruent with the content of the blog. It can't be emphasized enough that it is extremely important to blog at least 5-7 times a week... once per day.  it is part of the Empower Network core commitments.  Personally I prefer to post several posts a day but that is because I manage several blogs and I need to keep the content fresh.  There are so many reasons why posting daily is important that it is too much to go into in this article.... we'll cover it in another article. I highly recommend the Viral Blogging System for anyone interested in blogging.  It is very easy to use, and plus Empower Network has an affiliate program with a 100% commission structure.  You can sign up for the blogging system by clicking the bu
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Bren & Mike Show - How to Reduce Website Bounce Rate @MikeMarko1

How to Keep Readers Engaged with Your Blog Posts and Reduce Website Bounce Rate - Bren & Mike Show

BLOG POST: http://brenandmike.influxentrepreneur.info/how-to-keep-readers-engaged-with-your-blog-posts-and-reduce-bounce-rate/


A higher bounce rate is a common problem for lots of web sites. A high bounce rate suggests an lack of interest in your website content or a bad user experience. If the bounce rate for your internet site is 70% that means that 70% of your Web traffic quickly leaves after only glancing at the page and realizing that they are not interested in what you are presenting.

Blogging is one of the most widely used approaches to engage your traffic with content that educates your audience. By having content of interest to your traffic... enough that they stop to read it, this increases the amount of time they spend on your website and thus decreases your bounce rate.

Bounce rates are very important in determining your ranking within search engines like Google. And the better the ranking you have, the more likely someone will find your website.

0:25 Reduce website bounce rate: Advantages to having people on your webpage longer.
0:45 What is your website bounce rate?
1:00 Measure bounce rate using Google Analytics.
1:29 Reduce website bounce rate by increase blog length.
2:00 Reduce website bounce rate using video.
2:17 Also check time on page from Google Anaytics.
2:26 Reduce website bounce rate by writing like you are writing to one person. 
2:53 Reduce website bounce rate by using larger font (people having trouble reading text on smart phone will have them leave quickly)
3:14 Reduce website bounce rate using smaller paragraphs and shorter sentences. 
3:49 Reduce website bounce rate by providing the estimate time to read a blog post before they get to post (like in backlink description)

Contact me if you have questions:
Twitter: https://twitter.com/MikeMarko1
Skype: r.mike.marko
Facebook: https://www.facebook.com/mike.marko.37
Phone: (513) 580-4598

You can check out our other blogs at:
Law of Attraction  http://www.powerfulmoneymagnet.com
Building a Business  http://www.urmoneymagnet.biz
Real Estate Rental Properties Investment: http://www.intendhomes.com

http://brenandmike.influxentrepreneur.info/

http://youtu.be/AOSOU7oRfSE

Video: Bren & Mike Show - How to Keep Readers Engaged with Your Blog Posts and Reduce Website Bounce Rate

What Kind of Photos Can You Use On Your Blog Legally?

What Kind of Photos Can You Use On Your Blog Legally? I know that there are a lot of bloggers who lift images from other sites… mainly from Google which just borrows the image from other sites as part of the search results. But due to copyright ...
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How to Blog - 6 MORE Things to Do Right AFTER You're Done Writing a Blog Post

How to Blog - 6 MORE Things to Do Right AFTER You're Done Writing a Blog Post Previously, we talked about the 3 things to do after you're done writing a blog post.  It is important to do those three tasks because no matter it you made the most am...
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How to Blog - 3 Things to Do Right AFTER You're Done Writing a Blog Post

How to Blog - 3 Things to Do Right AFTER You're Done Writing a Blog Post Ok, you just wrote an amazing blog post.  It looks perfect.  You have shared great content, and embedded great pictures and maybe even a video.  But now what? Blogging ...
http://bit.ly/1qhNDLc

How to Make Your Empower Network Website Banner Using PowerPoint

How to Make Your Empower Network Website Banner Using PowerPoint You can put a lot of effort into making a website, but if you don't create a banner that is customized to the content of your site then you website will look like it is missing something.  It won't be congruent.  You can go and pay someone to create a banner for you, but in the end if you don't pay a lot of money then chances are it won't be better than what you can create following the video. A lot can be said about what to include in a banner, the colors, etc.  But that is really a topic all on it's own.  This article will only go over the mechanics of how to create a banner using PowerPoint. Note that I would recommend actually making the banner a bit LARGER than the existing banner.  Sometimes a website will not accept banners that are too small, even by a couple pixels.  By making it very slightly larger it helps prevent the website from rejecting your banner due to size.   Now its time to get started usingPo
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Don't Stress the The Secret of Youth

Don't Stress the The Secret of Youth. As an esthetician and massage therapist, I’ve worked in the spa industry for years. I've helped various clients by teaching them about the top skin care products, procedures and treatments, and over the year...
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It Just Gets Better With Video

It Just Gets Better With Video. This last weekend Bren & I were reflecting about our very first videos.  It has been over a year ago since we shot our very first video... and we have come a long way. Watch the video below as I talk about t...
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How to Blog - How to Choose a Blog Niche [5 Tips for Picking a Blog Topic]

How to Blog - How to Choose a Blog Niche [5 Tips for Picking a Blog Topic] Let’s face it… unless your blog is strictly for your own enjoyment, you’re probably hoping to gain readers and make money online. Therefore it’s important to give t...
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Don't Seek and You Will Gain Abundance

Don't Seek and You Will Gain Abundance. Abundance is our only reality if only we have the eyes to see. Have you ever gone to God and asked for something in prayer and your approach was something like, "Dear God, I need_____ " Fill in the blank wi...
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Synchronicity in the Universe and You

Synchronicity in the Universe and You. Synchronicity is an ever-present reality for those who have eyes to see. - Carl Jung Have you ever been thinking of someone and then they call you moments later? Or you've been thinking of a word or phrase a...
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Worry is...

“According to Vedanta, one of the symptoms of enlightenment, is that you stop worrying. Things don't bother you anymore. You become light-hearted and full of joy.  Because your body cannot tell the difference between real and imagined thoughts,...
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